The Brain of the Consumer: The AI will Revolutionize Marketing

Intelligenza artificiale e neuromarketing: simboli di cervello e dati digitali

The Mind Revealed, the Marketing Reinvented The marketing, always an art and a science, is now facing a silent revolution, but profound: the advent of artificial intelligence (AI). This technology, with its ability to process the amount of data that is unimaginable, and to reveal the secrets of human behavior, is rewriting the rules of the game, ... Read more

The metaverse and IA: Together To New Horizons Digital?

Metaverso e Intelligenza Artificiale: simboli di un nuovo mondo digitale

We live in an era of digital transformation accelerated, where concepts a time relegated to science fiction are rapidly becoming a reality. Among these, the metaverse, and artificial intelligence stand out for their potential to redefine forever the way we interact with technology and with each other. But what happens when these two forces meet? Which ... Read more

War In The Future? The Ominous Shadow of the Smart Weapons

IA e armi autonome: simboli di tecnologia militare avanzata

Imagine a not too distant future, where decisions over life and death are not to be taken by humans, but by sophisticated algorithms, from artificial intelligence integrated weapon systems lethal. Sounds like science fiction, I know, but the reality is approaching with giant steps. The application of artificial intelligence in the military sector is opening ... Read more

AI on a Leash? Rethinking Control Over Intelligent Machines

IA e controllo delle macchine: simboli di potere e autonomia tecnologica

Artificial intelligence is now a constant presence in our lives, often silent but ever-more pervasive. From the feedback that provides us with our smartphones to medical diagnosis, assisted by sophisticated algorithms, from cars to autonomous guide to the systems that manage critical infrastructure, the intelligent machines are weaving a dense fabric that surrounds our everyday life. ... Read more

Digital Justice: Is Artificial Intelligence on Trial?

Intelligenza artificiale e giustizia: simboli di bilancia e tecnologia

The idea of a justice system more efficient and objective, led by the cold logic of artificial intelligence, has an undoubted charms. Imagine the courts to interpret and analyze mountains of data in the blink of an eye, identify patterns elusive to the human eye and make decisions based on concrete evidence, free from the influences of emotional or personal bias. A future in which ... Read more

Smart Banking: AI, Pros and Cons

IA e banche: simboli di trasformazione digitale nel settore finanziario

The Silent Revolution behind the Atm to The bank as we know it is changing, and the engine of this transformation is the artificial intelligence (AI). Algorithms, invisible but ubiquitous, are rewriting the rules of the game, affecting every aspect, from the services to the client risk management, payments security. But this revolution, if it is from a ... Read more

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